Regional Retail Merchandising Manager

Job Description
Develops and implements marketing strategies to optimize distribution channels or in country routes to market. Defines and implements go to market programs for direct and indirect partnering marketing programs. Develops implementation strategy and marketing materials in conjunction with field personnel to the identified sales channels. Manages relationships with fellow travelers to maximize return on marketing objectives. Delivers sales support collateral, training, sales tools for field sales employees and in country single point of contract. Track and analyze program data/indicators to improve program impact. Lead, direct and manage external consultants, agencies and other third party vendors.

Qualifications

Minimum 5 years+ experience in Marketing communications, Online Marketing in IT or Telco industry.
Work experience with retailers & field marketing agencies will be added advantage.
Candidate should have multiple country experience across Asia Pacific & Japan.
Good understanding & knowledge of Retail Merchandising, both instore & online & understanding of new technologies to drive visibility for Intel in Retail stores across APJ.
Candidate is expected to have good understanding of markets to define strategy for Retail Merch across the region (APJ).
Candidate needs to be self starter, motivated & driven and need to have ability to work in complex organisation in collaborative manner with Countries, Regional and Head Qtr teams.
Candidate will be required to travel and work with countries and multiple agencies to drive Intel visibility, relevance and business growth.
Candidate should be team player, fast learner, with high level of integrity and accountability.

Inside this Business Group

Global Marketing & Communications is responsible for Intel's brand management, end-user product marketing and go-to-market activation strategy for direct and indirect marketing programs worldwide

Other Locations

Malaysia, Penang