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Job ID: JR0011333
Job Category: Marketing
Primary Location: Santa Clara, CA US
Other Locations: Oregon, Hillsboro; California, Folsom;
Job Type: Experienced Hire

Technology PR Manager

Job Description
Are you a technology PR professional looking for a unique opportunity to develop and drive communication strategies for one of the world's leading companies? Are you interested in crafting compelling stories on topics like virtual reality, gaming, smart homes and other next gen computing experiences? Intel Corporation is seeking a motivated PR professional for a high-impact role in its Global Communications organization to support its client computing business. This self-starter should have a track record of driving integrated communications campaigns and thought leadership programs for technology companies, with a passion for influencer relations and storytelling. The candidate will join the Technology Communications team to help expand and support the company's B2C initiatives, specifically focusing on campaigns that entice people to upgrade to new devices powered by Intel technologies. Through integrated communications including social, visual, events, news generation, media and analyst relations, content creation and thought leadership programs, the candidate will work with colleagues in the Global Marketing and Communications organizations to drive a consistent narrative and shape perception of Intel's leadership role among key audiences.Responsibilities include: *Drive integrated communications campaigns that highlight Intel's value to tech enthusiast, commercial and consumer audiences.*Create storylines that bring the application of Intel technologies and products to life, positioning Intel as an innovator that is changing the world for the better.*Effectively partner across Global Marketing and Communications including employee, corporate and analyst teams, to develop and deliver integrated communications programs. *Harness creativity and effectively utilize Intel's PR agencies to maximize results.Lead and execute integrated and multi-faceted communications plans for products, events, industry collaborations and more.*Effectively liaise with Intel business groups to understand and translate business goals into strategic PR and thought leadership programs that can be executed both directly and via 3rd parties e.g., agencies, partners, etc.. *Proactively define, develop and drive strategic media relations efforts that contribute to a full and robust pipeline of major stories that help tell the consistent narrative for Intel globally.*Must have or demonstrate the ability to develop strong relationships with technology, business and consumer reporters, bloggers and new influencers who cover and closely follow the personal computing space.Be well-versed on the current traditional and social media environment as it relates to Intel's business as well as the broader industry.


Qualifications

Preferred Education Background: Bachelor's degree in journalism, public relations or communications an MBA or master's degree in marketing or communications is a plus.Ideal Experience: *A minimum of 5 years of experience in product and/or technology PR experience in consumer electronics preferred.*Ability to think strategically and ensure relevancy by "connecting-the-dots" and effectively map Intel's business objectives to conversations in the marketplace. *A rich mix of communications experience is preferred, such as strategy and message development and tactical execution for major product launches executing public relations campaigns and utilizing different communications vehicles print, broadcast and online media relations, social media. Skills and capabilities for successful candidate:*Business acumen and experience in the tech/consumer tech domain Integrated communications - Thinks and acts across multiple internal and external marketing and communication channels to reach desired audience.*A strong media relations foundation: -Maintains a strong network of existing relationships and has the ability to foster new relationships with key media organizations in order to increase positive media coverage for Intel. Media include: technical and industry trade press, bloggers, senior editors and journalists at major broadcast, print, wire services and online outlets a confident and capable spokesperson.*Customer and team oriented - Builds strong relationships enjoys and can successfully partner with peers across Intel and partner companies.*Strong communicator - Possesses solid written and verbal communication skills and can craft and deliver key messages to a variety of audiences. Is adept at translating technical topics into easy-to-understand and relevant language. *Proactive and innovative - Able to identify and leverage opportunities to advance the company's communications objectives in creative, memorable ways that utilizes a variety of media vehicles social media, traditional media, broadcast, etc..*Results driven - Thrives on hard work and consistent challenge. Proven ability to be hands-on and strategic able to execute plans as well as help develop strategy and work across multiple product lines.*Agile - Able to respond to new and changing requirements based on both a dynamic market and company environment.

Inside this Business Group

Global Marketing & Communications is responsible for Intel's brand management, end-user product marketing and go-to-market activation strategy for direct and indirect marketing programs worldwide



Other Locations

Oregon, Hillsboro; California, Folsom;


Posting Statement. Intel prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

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